|
|
|
|
Recent Sales Articles |
Lesson #1 for associates who want to generate business is to realize they are in the relationship business, according to marketing expert Michael Cummings. Learning 3 lessons and avoiding 7 key mistakes will transform a worker been into a rainmaker.
full article
| RSS FEED
 |
Associates may resent being asked to generate new businesses. They say they want “work-life balance” when you suspect they just want to go home early. Some of the associates don’t even care if they become a partner. But you can motivate these “drone” lawyers -- the solution is to make law practice cool again.
full article
| RSS FEED
 |
Need to read Arnold & Porter's Consumer Advertising Law Blog? There's an app for that. It is the first major law firm to publish an iPhone app, making the online blog content available offline.
full article
| RSS FEED
|
Your legal work may have been stellar, but unhappiness with cost and billing, lack of response, incompetence, failure to understand client needs and a conflict with a partner or staff will make clients leave.
full article
| RSS FEED
|
|
|
| Need-to-Know News |
Plaintiff lawyers refer to them as "magic jurisdictions," where judges rule against defendants, allow novel legal theories, and willingly certify class actions, according to the the American Tort Reform Foundation.
READ MORE
| RSS FEED
|
Online community leader Michael Mintz interviews Larry Bodine in a Skype conversation about using technology to meet new clients.
READ MORE
| RSS FEED
|
|
|
| Legal Marketing Technology |
Lawyers can use Kindles to release their own books by self-publishing. Plus you can read depositions, take private records home, keep up on blogs and save on printing costs.
READ MORE
| RSS FEED
|
FMC Technologies required law firms to state in a Tweet on Twitter why the company should retain them. Eight law firms did so and made the final cut.
READ MORE
| RSS FEED
|
|
|
|
|
|